Top 5 PR Tips that WORK (from one of journalism’s finest)

Great advice!

The ADS Agency

As entrepreneurs, everyone wants exposure for their business. Why? Because good exposure positively increases brand awareness. PR is a great way to do that “for free” so to speak – unlike traditional advertising which costs (print, digital, outdoor advertising on billboards, radio and TV commercials, etc.). Note: PR technically isn’t always “free” as many of you have discovered. If you end up engaging a PR agency to help you get exposure, that definitely costs a pretty penny. Not that it’s not worth it! But the issue is that most entrepreneurs don’t have the budget to hire a PR agency out of the gate. Not even two to three or even five years into the business. So how do we get exposure before that? As with everything entrepreneur-related, we have to learn how to do it ourselves.

We want everyone to know who we are and what we do. PR is…

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